The future is conversational messaging, and it’s now
You can now build chatbots and conversational interfaces on Whatsapp, the most popular messaging app in the world with 1.5 billion monthly active users and 55 billion messages sent every day.
Imagine communicating with your customers on WhatsApp, the most used messaging app in the world. With Hubtype, you can automate up to 80% of your cases and queries with a WhatsApp chatbot. As the world-leading messaging app, incorporating WhatsApp as a messaging channel for your enterprise business not only possible, but inevitable.
Hubtype and WhatsApp Business API access
At Hubtype we work closely with Whatsapp, and we’re proud that Hubtype is one of the few platforms providing access to the official Whatsapp Business API integration, and has been since day one.
It’s worth noting that while all official WhatsApp Solution Providers offer access to the official Whatsapp Business API and a pathway to becoming a verified account, most are unable to offer any bot functionality. Most only. With Hubtype, you can easily create meaningful and rich conversational experiences with your customers using WhatsApp.
If you already have a Hubtype chatbot running on another messaging platform such as Facebook Messenger or Telegram, we have great news. Hubtype does the hard work, so you and your developers don’t have to, and your Whatsapp chatbot will work just as it does on your existing messaging platforms.
The Whatsapp API for Enterprise Businesses is NOT available to the public
There is currently no official Whatsapp Business Open API at this time, and the official API is in beta. Right now, Whatsapp selects which companies can access the beta program on a one-by-one basis. As an official solution provider, Hubtype handles your application to use the API.
To date, we have seen the majority of companies accepted by Whatsapp are multi-national or enterprise level companies.
If you’re a small or medium sized business, it’s still premature to jump on board, but you can apply through Hubtype now, and if you aren’t approved immediately we will notify you in our mailing list when it becomes more broadly available.
How to start engaging your customers on WhatsApp
The first step is to apply for the Hubtype early access program for Whatsapp Integration. This will put you in queue to be approved for WhatsApp Business API access, which is only available through official solution providers of WhatsApp for Business.
As an official partner we provide the framework for building your Whatsapp bot on our React.js framework, and your approval to use the bot and access the API.
Hubtype also provides a basic CRM for handling WhatsApp messages, if you choose not to connect with your existing CRM (Zendesk, Salesforce, Intercom, etc).
We’ll be in touch with you if you’re a fit for the Whatsapp for Business API Beta Program.
Given the popularity of WhatsApp, we receive an overwhelming interest from all over the world. This means it might take a while for your application to get approved, so it’s best to apply as soon as possible if servicing customers on WhatsApp Business is what your company needs.
In the meantime we encourage you to talk with us to understand how chatbots can help you automate your customer support and increase the engagement with your users across webchat and other messaging apps.
Are you ready to use automation on WhatsApp? Contact us now to see if you’re a fit for the early access program for enterprise companies.