AI Agent Orchestrator

Your AI agents, coordinated as one system

The AI Agent Orchestrator routes every WhatsApp query (or whatever channel you choose) to the specialized AI Agent equipped to resolve it. You define what gets automated and when your team steps in.

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Chat interface with AI Orchestrator routing a flight status query to customer service, confirming on-time departure.
One AI Agent for each task

An agent covering different areas packs instructions, knowledge, and tools into a single context. The more functions compete for that space, the less precise it is at each one.

One agent for everything
With the AI Agent Orchestrator
Broken link icon with a chain link broken in the center on a light circular background.

One agent for everything

Overlapping knowledge
The agent doesn't separate what it knows about each area.
No memory across topics
If the conversation shifts subject, the customer has to explain themselves again.
Scattered traceability
The record is there, but reconstructing it depends on too many moving parts.
Central AI Orchestrator icon with surrounding icons labeled Customer success and Marketing.

With the AI Agent Orchestrator

Each area, its own Agent
The Orchestrator routes every query, from the channel where your customer writes to you, to the specialized one that resolves it.
Context travels
When the agent changes, the history goes with the conversation.
Every decision in view
You see what the system decided and you define how far it goes.

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The AI Agent Orchestrator decides who resolves the case

It analyzes the message and the context, and routes the conversation to the AI Agent that can resolve it. From there, each agent works within its area under its own rules. For anything beyond its scope, the system knows when to bring a human into the loop.

The AI Agent Orchestrator decides who 

It routes each query the moment it comes in, and routes again if the conversation shifts: if halfway through a support case the customer asks about a product, it catches the turn and hands the conversation to Sales, without the customer noticing the switch. 

Each specialized AI Agent decides how

Within its area, the agent identifies the customer, checks your systems, and asks for any missing details before responding. And if the action is sensitive, it runs it in an encrypted webview and returns the customer to the chat when it's done. 

You decide how far 

Every message passes through the limits you define. Anything you haven't set is blocked before it reaches the agent. And if the answer isn't in your knowledge base, it escalates to your team.

AI Orchestrator routes a flight status query to specialized AI agents in data entry, sales, service, analytics, marketing.
Chat asking flight status with reply confirming flight #THSY778 will depart on schedule.
Chat showing user asking about tomorrow's weather and replies refusing non-company inquiries politely.

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The agent changes, not the conversation

When the conversation moves from one AI agent to another, or when a person steps in, the context goes with it. The customer doesn't repeat what they've already said.

Zero repetition for customers

As the Orchestrator switches between AI specialists, the full history travels with them. Customers never have to re-explain their case.

Instant context for your team

When a human steps in, they receive a clear summary of the issue and what's been done so far. They can solve the case immediately without reading endless chat logs.

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Audit and evaluation on the conversation itself

Every decision is logged on the customer's thread, so you review what happened and measure whether it worked, without rebuilding it from a separate log.

Interface showing a chat window with the message 'Analyzing conversation...' in gradient text.
See what each AI Agent did, and why
You review the context it used, the tools it ran, the knowledge it drew on, and the guardrails that fired.
Customer service rating card showing a score of 8.3 out of 10 with an agent headset icon.
Measure whether it works, don't assume it
The QA AI Agent scores your specialized AI Agents in production. You fine-tune before the failure reaches the customer.
Conexiones superficiales
Capture, sale and after-sales without leaving the chat.
Conexiones superficiales
Capture, sale and after-sales without leaving the chat.
Conexiones superficiales
Capture, sale and after-sales without leaving the chat.
Diagram with a central Orchestrated box linked to logos including Salesforce and other marketing icons.

Your tech stack, orchestrated

Our platform integrates with your current tools.
The Orchestrator seamlessly coordinates your custom AI Agents, empowering them to query and act upon your CRM, APIs, and catalogs.

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Driving results through orchestration

Each AI Agent has a narrow focus and responds with more precision. That improves your key metrics:

Resolution

More cases resolved without human intervention.

Reduced costs

Lower cost per conversation.

Conversion

More high-intent contacts that end in a purchase

From WhatsApp as a channel to WhatsApp as part of operations

80%
AUTOMATED INTERACTIONS
We’ve significantly reduced costs and improved efficiency by automating 80% of our conversations in a short time. Hubtype’s support has been essential to what we’ve achieved with Austral.
Victor Mejía
Chief Commercial Officer
85%
AUTOMATED INTERACTIONS
With Hubtype, we’ve automated 85% of our WhatsApp interactions, reducing the operational load and speeding up customer service. This has allowed us to reduce calls, improve efficiency, and offer a faster, more convenient experience for our customers.
Mónica Tórtola Pardo
Head of Contact Center Services
107%
LIFT IN TRUSTPILOT SCORE
We knew there was room to improve our Trustpilot score to better reflect the experience we deliver to customers. We approached Hubtype to see if they could help by guiding live-chat customers to Trustpilot. They delivered a smart, seamless solution in record time—and the results were impressive: our Trustpilot score increased by 107% in just three months.
Emma Carmody
Customer Service Manager
40%
INCREASE IN SUCCESSFUL CUSTOMER CONTACT
Hubtype's conversational platform transformed how we connect with our leads. The ease of using WhatsApp and the personalised approach have significantly improved our ability to reach customers and work more efficiently. It's a huge step forward for our business. WhatsApp is the channel of the present and the future—if you’re not there, you risk losing business.
Elena Castaño
Project Manager Lead Generation Marketing
22%
IVR CALL DEFLECTION
We turned our contact hub from a cost center into a revenue generator.
Elena Serrano García
Innovation Manager
15%
CALL DEFLECTION
Hubtype's initiatives improve the value perception of the customer and enable us to track our operations better. Using traditional channels, this is simply not possible. We see it as a relationship evolution with our customers.
Jorge Fernández González
Chief Operating Officer
60%
INQUIRIES AUTOMATED
What really makes a company stand out are the people who form it, and Hubtype has an incredible team of professionals. Thank you, Hubtype, for such a positive experience!
Judith García López
Automation Hub
96%
CUSTOMER SATISFACION
Thanks to Hubtype’s conversational apps technology we were able to automate complex use cases like adding a bag to a booking. What used to be a costly support ticket is now an automated upsell!
John Leighton
Customer Management Director

Pon a tus agentes a trabajar como un equipo

Put your AI agents to work as one team

We'll show you how the AI Agent Orchestrator coordinates across your operation and your tools, with your use case.

Talk to an expert

We answer your questions

What is Hubtype's AI Agent Orchestrator?
Hubtype's AI Agent Orchestrator routes every WhatsApp query (or whatever channel you choose) to the specialized AI agent equipped to resolve it. It coordinates a network of models, each scoped to a narrow task, delegating every message to the right specialist. That way, no single model gets overloaded with too much context and instructions.
What happens if a customer asks something completely unrelated to the company?
With Hubtype, any query outside the limits you set is blocked before it reaches the agent: if someone asks about the weather, the system politely declines to answer instead of improvising a response outside its scope.
Can the orchestrator handle sensitive actions securely?
Yes. Hubtype's AI Agent Orchestrator runs the action inside an encrypted webview when required, and returns the customer to the chat once it's done, instead of exposing sensitive data directly in the conversation.
How do I know what the system decided in each conversation?
Inside Hubtype's interface, in Analytics you can filter by tool executed and by guardrail triggered, and pull up the exact conversation where it happened. The Orchestrator also scores the performance of your specialized AI agents in production.
What happens if a specialized AI agent can't resolve a case?
Within its area, the AI agent rethinks its approach before giving up: it adjusts which tools it uses and how. If it still can't resolve the case, it doesn't improvise an answer — it triggers the fallback and hands the case to a person.