Blog by Hubtype

Inspiration about Conversational AI, User Experience, Business Communication, Messaging and Chat, and Conversational Apps.

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Travelers with luggage walk through busy airport terminal, heading to escalators amidst directional signs and bustling activity.
Customer Service

Navigating Turbulence: Airlines Embrace Automation for Peak Season

by Rafał Kochański, VP of International Development

Apr 10, 2024
Businessman in suit sitting by window, using smartphone, smiling.
Conversational Messaging

Phone IVR Deflection to WhatsApp for Enterprise Businesses

by Rafał Kochański, VP of International Development

Apr 1, 2024
Human and robot shaking hands symbolizing AI collaboration and partnership in technology and innovation.
Conversational Messaging

Conversational AI: The Complete Guide to Conversational Artificial Intelligence [2024]

by Marc Caballé, Hubtype CEO & Co-Founder

Mar 27, 2024
Woman with curly hair in gray sweater looking at smartphone with overlay text 'Bring Generative AI to your existing conversational experiences
Customer Service

Understanding Knowledge Bases: The Shift from Classic to AI

by Marc Caballé, Hubtype CEO & Co-Founder

Feb 28, 2024
Team collaborating on laptop in office at night, reviewing data and discussing project strategies with focused engagement.
Customer Service

A look at three focus areas shaping CS leadership in 2024

by Marc Caballé, Hubtype CEO & Co-Founder

Feb 27, 2024
Man using smartphone near car, wearing denim jacket; likely searching or messaging while standing outdoors.
Chatbots

Best Insurance Chatbot Use Cases and Examples for 2024

by Rafał Kochański, VP of International Development

Jan 23, 2024
Woman gazing out airplane window at clouds and blue sky, experiencing flight travel and aerial view from cabin seat.
Customer Service
Chatbots

Airline Chatbot Benefits, Use Cases, and Examples for 2024

by Marc Caballé, Hubtype CEO & Co-Founder

Dec 21, 2023
Smiling woman holding smartphone near modern glass building, ideal for tech and lifestyle content.
Conversational Messaging

How conversational AI and digital interactions will look in 2024 and beyond

by Alana Marshall,

Dec 18, 2023
Split-screen image of elderly man named Mr. Graham looking through a photo album and young woman named Mia drawing on a digital tablet.
Customer Service

5 Tips to Engage Your Customers in the Digital Banking Era

by Magdalena Jarosz,

Dec 12, 2023
Black Friday sale mannequins with 20%, 30%, 50% discount tags, ideal for retail promotions.
Chatbots
Marketing

How a Sales Chatbot Can Maximize Your Black Friday Sales

by Marc Caballé, Hubtype CEO & Co-Founder

Nov 21, 2023
Chat bridge illustration with digital network icons, symbolizing global communication and connectivity.
Conversational Messaging

Bridging the Communication Gap Through Messaging

by Alana Marshall,

Nov 4, 2023
Two Hubtype executives in branded shirts outdoors, representing leadership and technology.
WhatsApp

CX innovation: WhatsApp Flows Transform Customer Experiences

by Alana Marshall,

Nov 3, 2023
AI robot handshake with person symbolizing collaboration and innovation.
Chatbots
Conversational Success Stories

When to Automate and When to Hand Over? Striking the Right Balance in Customer Service.

by Magdalena Jarosz,

Oct 30, 2023
Man in red shirt at a desk with computer screen, overlooking cityscape at night. Perfect for tech and lifestyle articles.
Conversational Messaging

The Journey from Chatbots to Conversational AI

by Marc Caballé, Hubtype CEO & Co-Founder

Oct 26, 2023
Futuristic tunnel with purple lights, two people walking, modern architecture.
Conversational Messaging

Boosting Policy Renewals with the Power of Conversation, Chat, and AI

by Alana Marshall,

Oct 3, 2023
Woman in striped top presenting code on computer screen to colleagues in modern glass-walled office with blurred computer screens in foreground
Life at Hubtype

Seize the Future: Exploring Career Opportunities in the Generative AI Era

by Eva Pasarisas, HR Business Partner

Sep 7, 2023
WhatsApp Business app page on smartphone screen showing app store listing with 4.3-star rating and 'Install' button
Conversational Messaging

Types of Business Accounts in WhatsApp + Key Features

by Jenna Alburger,

Aug 11, 2023
Chatbot discussion with laptop at meeting, highlighting rule-based vs AI chatbot concepts.
Conversational Messaging

Rule-Based Chatbots vs. AI Chatbots: Key Differences

by Marc Caballé, Hubtype CEO & Co-Founder

Jul 25, 2023
WhatsApp interface on smartphone screen, ideal for B2C communication insights.
Conversational Messaging

Conversational Apps Will Replace Websites as the Main Interface Between Businesses and Customers

by Marc Caballé, Hubtype CEO & Co-Founder

Jul 16, 2023
Hand holding smartphone with chatbot interface and dialogue bubbles, ideal for AI communication articles.
Chatbots

7 Signs You Need an Enterprise Chatbot Platform

by Marc Caballé, Hubtype CEO & Co-Founder

Jul 11, 2023
Hand holding small globe with mountains in background, symbolizing travel and tourism innovation.
Conversational Messaging

Travel Chatbots: Disrupting Tourism & Transportation

by Mark Asquith,

Jun 30, 2023
Chatbot robot figurine illustrating AI technology, ideal for articles on chatbots versus conversational apps.
Chatbots

Chatbots vs Conversational Apps: Key Differences

by Jenna Alburger,

Jun 30, 2023
Floating 3D WhatsApp icon on a green background, representing instant messaging and communication app branding.
Conversational Messaging

Is it possible to sell on WhatsApp?

by Alana Marshall,

Jun 26, 2023
Hands typing on a laptop beside an insurance document with a blue umbrella, emphasizing online insurance processes.
Customer Service

Automated Claims Processing: Use cases and benefits‍

by Angelique Rodrigues,

Jun 23, 2023
Man focusing on smartphone, wearing a brown turtleneck, sitting indoors; concept of technology use in casual settings.
Conversational Success Stories

Allianz Spain and Allianz Portugal team up with Hubtype to add WhatsApp to their omnichannel support

by Alana Marshall,

Jun 1, 2023
Hand holding smartphone with digital shopping icons, ideal for ecommerce or mobile payment topics.
Customer Service

Customer Service as a revenue-driver for Ecommerce

by Angelique Rodrigues,

May 15, 2023
AI chatbot interface in a modern office displays FAQs on floating screens, enhancing user experience and interaction.
Chatbots

FAQ Chatbots: Examples and Best Practices

by Marc Caballé, Hubtype CEO & Co-Founder

May 8, 2023
Two people discussing and pointing at a smartphone, ideal for technology or communication articles.
Conversational Messaging

3 Steps for a Successful WhatsApp Opt-In Strategy

by Jenna Alburger,

Apr 11, 2023
Person on beach at sunrise, embracing freedom and tranquility by the ocean waves. Perfect for lifestyle and wellness themes.
Life at Hubtype

Why a healthy company culture honors freedom and trust as core values

by Eva Pasarisas, HR Business Partner

Mar 22, 2023
Sephora store exterior at night showcasing vibrant makeup advertisement, illustrating urban beauty branding.
Conversational Messaging

6 Ways Sephora Creates Personalized Digital Experiences

by Marc Caballé, Hubtype CEO & Co-Founder

Mar 7, 2023
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